Marketing Your Salon Shouldn’t Feel Like Another Full-Time Job!
You’re already wearing every hat in your business - stylist, manager, customer service, team leader... The last thing you need is to waste hours stressing over what to write, what to email, and how to keep clients coming back.
But without marketing, you’re stuck:
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You've Tried Everything...
❌ Struggling to fill your books consistently
❌ Watching clients drop off after one visit
❌ Posting on social media, but seeing no real resultsThe reality? Social media is a time-suck. Discounts eat into your profits. And relying on word-of-mouth isn’t a strategy.
🚀 There’s a better way - one that works even when you’re on the salon floor!
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But...
I want you to imagine opening your schedule and seeing your weeks fully booked - weeks in advance!
The panic of empty slots is gone, and instead, clients are eagerly returning, and new ones are filling your books. Revenue is consistent, and marketing no longer feels like guesswork or a chore - it’s a system that works for you.
Finally, you’re in control of your business, your income, and your time, free to focus on delivering exceptional service and doing what you love most.
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A Done-for-You Email System That Keeps Your Salon Booked, Without the Guesswork!
Send & Scale is a monthly membership that gives you ready-to-use email templates designed to:
✅ Bring back past clients
✅ Increase rebookings
✅ Sell your services without feeling “salesy”💡 No more last-minute social posts. No more empty weeks. Just a simple system that works.
What You Get Every Month as a Send & Scale Member:
✔️ Plug-and-Play Email Templates – No more writing emails from scratch. Just copy, tweak, and send.
✔️ Monthly Updates – Fresh, ready-made emails for promotions, client engagement, and seasonal offers.
✔️ The Salon Email Marketing Academy – A full step-by-step training to make email marketing second nature.
🔥 New templates, every single week. So your marketing stays consistent even when you’re busy.
The Core Communication Template Library
Your foundational set of plug-and-play email templates designed to automate your salon’s booking system and streamline client communication. Includes:
- Automated Welcome Flows: Introduce new clients to your business effortlessly.
- Win-Back Campaigns: Re-engage clients who haven’t visited in a while.
- Appointment Confirmation Templates: Reduce no-shows with professional reminders.
- Post-Visit Follow-Up Emails: Build loyalty and encourage rebooking after every visit.
- Cancellation Notifications: Keep clients informed and your business running smoothly.
Your Weekly Email Template Updates
A dynamic, ever-growing library of fresh email templates tailored to the daily needs of your salon. Each week, you’ll receive new templates to help with:
- Seasonal Promotions: Timely emails for holidays, special occasions, and salon events.
- Sales and Booking Templates: Drive more revenue and keep your schedule full.
- Product and Service Emails: Showcase your offerings and upsell with ease.
- General Communication Templates: Stay connected with clients year-round.
What People Are Saying About Send & Scale:
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Angeli Shaw
'I don't know where my salon would have been without these templates! My email marketing was one of the biggest factors in me being able to grow my client list, my salon, and my profits! 100% recommend using these templates if you're ready to start scaling up your salon!'
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Jade Crosland
'These templates have been a life saver and game changer for our salon's marketing! I've cut down my time from about an hour a week to less than 15 minutes and the results have been incredible! New client booking are up and so is our retention due to the automated campaigns - they're literally set and forget!'
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Kate Ritchie
'Cody's understanding of email marketing and ability to translate emails into sales is unmatched! His templates contributed to us growing our sales by 300% in a year - if you want to scale your business you have to start emailing - and Cody is the person who can show you how to do it!'
Why This Works (When Everything Else Hasn’t)
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Most marketing is time-consuming. Email marketing isn’t. It’s direct, personal, and proven to bring clients back.
And with Send & Scale, you don’t even have to write the emails yourself.
💡 Every month, you’ll get new emails designed to:
✅ Keep you top of mind
✅ Reduce no-shows
✅ Boost rebookings
✅ Sell services without feeling pushyIt’s the marketing system your salon has been missing - delivered to your inbox, ready to go!
I Know What You're Thinking...
I Don't Think This Will Work For My Salon 😬
What if I’m not tech-savvy?
Don’t worry! Our templates are plug-and-play and come with step-by-step guidance on how to make customisation easy, even if you’re not tech-savvy.
I’ve tried email marketing before, and it didn’t work...
Most email marketing fails because it’s generic. Our templates are tailored specifically for salons, making your emails more relevant and effective through what we like to call 'connection marketing'
What if I don’t have time for this?
his system is designed to save you time. With pre-written templates and automations, you can set up your marketing in minutes and let it run on autopilot. Between our pre-written templates, client journeys and flows, you're guaranteed to save yourself the time, money and hassle that you're dealing with right now!
I don’t have a big email list...
You don’t need a big list to see results. Even with just a handful of clients, you can start building stronger relationships and generating more bookings. And the best part is that as your client list grows, your email marketing results grow with it!
I don't have time...
This system is built for busy salon owners. You will spend less than 10 minutes customising a template, and then let your marketing run on autopilot while you focus on your clients.
I can’t write emails!
You don’t have to! Our templates do the writing for you. They’re crafted specifically for salons, so you’ll always sound professional and on-brand.
I'm not good at marketing...
This isn’t about becoming a marketing expert - it’s about using a proven system that works. Everything is laid out for you, so you can focus on running your salon while the system does the heavy lifting.
Your BONUS Member Only Training Sessions:
ANOTHER BONUS: The Salon Email Marketing Academy
When you join Send & Scale as a member, you’ll also get exclusive access to the Salon Email Marketing Academy - your step-by-step guide to mastering email marketing for your salon. Inside these 8 modules you’ll learn how to build your email sales machine and build automated systems that keep your books full - without the stress! Whether you're a total beginner or want to refine your strategy, the academy gives you the tools, templates, and confidence to make email your salon’s most powerful marketing asset.
Usually sold as a seperate training ($197), but included for free for Send & Scale members!
Your Salon Empire
Send & Scale: The Salon Email Template Library
Send & Scale: The Salon Email Template Library
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Access & Delivery
Access & Delivery
Once you have completed checkout you will be sent an email with instant access to your resources.
Return Policy
Return Policy
We do not refund or exchange any digital goods, including downloads, online training courses or coaching packages. All sales are final.
Why Wait to Take Control of Your Salon’s Marketing?
Every week you wait is another week of missed bookings, empty chairs, and lost revenue. With this system, you can start seeing results immediately - whether it’s rebooking past clients, filling empty slots, or reducing no-shows.
The sooner you start, the sooner you’ll have a marketing system working for you, freeing up your time and giving you peace of mind. Your clients are waiting - why not start today?
With almost 20 years in the industry, I’ve done it all! From working behind the chair to owning my own salon. Like you, I struggled to balance everything: clients, staff, life, and all daily operations... all while trying to figure out how to apply my marketing background to my business without it taking up an entire day. Marketing felt like a full-time job I didn’t sign up for.
That’s why I created this system. I knew that email marketing could simplify everything, helping me fill my books, retain clients, and grow my revenue without the stress of chasing the algorithm.
Now, I’m sharing this with you so you can focus on what you do best - delivering amazing service to your clients - while letting your marketing work behind the scenes.
Your Membership...
is going to be the thing that changes the trajectory of your business in ways you can't imagine.
You may have noticed the little button at the bottom of this page following you - it's your sign that your membership to Send & Scale: the Salon Email Template Library is waiting for you.
What are you waiting for? Join today!